BRIEF
The project involved creating customer testimonial videos for Manual, a company specialising in men's health. The brief called for filming a number of testimonials featuring men discussing their experiences with Manual’s hair loss and TRT medications. The goal was to convey real, positive user experiences to potential customers in a natural setting.
Solution
The approach was to capture authentic and candid conversations with the participants, highlighting their personal stories and the effectiveness of the treatments. The setting was carefully chosen to feel warm and welcoming, enhancing the viewer's sense of trust and comfort. The videos were edited to be clear and engaging, using natural lighting and soft backgrounds to keep the focus on the testimonials, effectively communicating the benefits of Manual’s products.
